Big hair, do care

  • Afterpay Day Sale!

    Shop 25% Off Sitewide+ 30% Off Bundles

    SHOP SALE
  • Bouf Tonic 50mL Flouf Factor Growth™ Tonic Woman posing with Bouf Tonic 50mL Flouf Factor Growth™ Tonic
    Flouf Factor Growth™ Tonic
    Best Seller Save 25%
    4.7
    Rated 4.7 out of 5 stars
    293 Reviews
    Flouf Factor Growth™ Tonic
    A non-greasy hair growth formula.
    $26.21
    $34.95 $26.21
    Sale
  • Bouf Lash & Brow Serum Flouf Factor Growth™ Lash & Brow Serum Bouf Lash & Brow Serum Flouf Factor Growth™ Lash & Brow Serum
    Flouf Factor Growth™ Lash & Brow Serum
    High demand Save 25%
    4.8
    Rated 4.8 out of 5 stars
    6 Reviews
    Flouf Factor Growth™ Lash & Brow Serum
    Fine tip applicator and lightweight formula.
    $22.46
    $29.95 $22.46
    Sale
  • Bouf Mask 150mL Flouf Factor Growth™ Leave-In Mask Bouf Mask 150mL Flouf Factor Growth™ Leave-In Mask
    Flouf Factor Growth™ Leave-In Mask
    Save 25%
    4.7
    Rated 4.7 out of 5 stars
    77 Reviews
    Flouf Factor Growth™ Leave-In Mask
    Nourishing and rinse-free.
    $22.46
    $29.95 $22.46
    Sale
  • Bouf Mini mask 30mL Flouf Factor Growth™ Leave-In Mask Travel Size Bouf Mini mask 30mL Flouf Factor Growth™ Leave-In Mask Travel Size
    Flouf Factor Growth™ Leave-In Mask Travel Size
    Travel Size Save 25%
    4.0
    Rated 4.0 out of 5 stars
    6 Reviews
    Flouf Factor Growth™ Leave-In Mask Travel Size
    Hydration on holiday.
    $7.46
    $9.95 $7.46
    Sale
  • Bouf No-Knots Comb No-Knots Comb Bouf No-Knots Comb No-Knots Comb
    No-Knots Comb
    Save 25%
    5.0
    Rated 5.0 out of 5 stars
    6 Reviews
    No-Knots Comb
    Tangle-free tresses.
    $14.96
    $19.95 $14.96
    Sale
  • Va Va Volume Bundle Va Va Volume Bundle
    Va Va Volume Bundle
    High demand Save 30%
    Va Va Volume Bundle
    2 products, full coverage.
    $45.42
    $64.90 $45.42
    Sale
  • Ultimate Bouf Head Bouf Ultimate Bouf Head
    Ultimate Bouf Head
    Save 30%
    4.8
    Rated 4.8 out of 5 stars
    4 Reviews
    Ultimate Bouf Head
    One of everything, please!
    $108.32
    $154.75 $108.32
    Sale
  • Three red bottles labeled 'Bouf' on a beige background Woman holding a stack of 'Bouf' nail polish bottles against a beige background
    Triple Threat Bundle
    Save 30%
    4.5
    Rated 4.5 out of 5 stars
    4 Reviews
    Triple Threat Bundle
    Three months of Bouf, sorted.
    $73.39
    $104.85 $73.39
    Sale
Treatments

Big hair, do care

Targeted hair care treatments that nourish, protect, and prime your hair and scalp for your thickest, longest strands yet.

Treatments

FAQ's

The answers to your ‘wait, what?’ moments