The Essentials Bundle
The Essentials Bundle
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DESCRIPTION
DESCRIPTION
- 1x Flouf Factor Growth™ Shampoo
- 1x Flouf Factor Growth™ Conditioner
- 1x Flouf Factor Growth™ Tonic
HOW TO USE
HOW TO USE
Shampoo and condition as often as you normally do, rinsing conditioner out of hair with cool water to smooth strands.
Apply two droppers of tonic twice a day to scalp, every day on wet or dry hair before massaging in and styling as normal.
FLOUF FACTOR GROWTH™
FLOUF FACTOR GROWTH™
FGF5 is a protein that tells your hair when it’s time to stop growing and fall out. Think of it like a timer – when it goes off too soon, it shortens the hair’s growth phase. This can lead to thinner, weaker hair or more shedding. Managing FGF5 helps keep that timer from going off too early, so your hair has more time to grow thick and strong. Think of our FGF5 Hair Tech as the snooze button.
No sulfates, phosphates, silicone or phthalates.
Formulated with 100% natural actives.
Colour safe, keratin safe and extension safe.
Australian made.
97% of users saw less hair on their brush or left in the shower after 120 days of use⁺
⁺In a 2017 Consumer Usage Study of 79 users over 120 days.
INGREDIENTS
INGREDIENTS
Flouf Factor Growth™ Shampoo:
WATER, DISODIUM COCOAMPHODIACETATE, SODIUM METHYL COCOYL TAURATE, COCAMIDOPROPYL BETAINE, PEG-150 PENTAERYTHRITYL TETRASTEARATE, PEG-6 CAPRYLIC/CAPRIC GLYCERIDES, GLYCOL DISTEARATE,POLYQUATERNIUM-7, PANTHENOL, LAURYL GLUCOSIDE, HYDROLYSED WHEAT PROTEIN, HYDROLYSED KERATIN, ASCORBYL PALMITATE (VITAMIN C), ROSA MULTIFLORA FRUIT EXTRACT, SANGUISORBA OFFICINALIS EXTRACT, SWERTIA CHIRATA EXTRACT, TOCOPHERYL ACETATE (VITAMIN E), HYDROLYZED ADANSONIA DIGITATA (BAOBAB) SEED EXTRACT, PUNICA GRANATUM PERICARP (POMEGRANATE) EXTRACT, DISODIUM EDTA, CANANGA ODORATA (YLANG YLANG) FLOWER OIL, ROSEMARINUS OFFICINALIS (ROSEMARY) LEAF OIL, LAVANDULA ANGUSTIFOLIA (LAVENDER) FLOWER OIL, LINUM USITATISSIMUM (LINSEED) OIL, CITRIC ACID, FRAGRANCE, CITRONELLOL, GERANIOL, D-LIMONENE, LINALOOL, ALPHA-PINENE, PHENOXYETHANOL, POTASSIUM SORBATE, SODIUM BENZOATE
Flouf Factor Growth™ Conditioner:
WATER, CETEARYL ALCOHOL, CAPRYLIC/CAPRIC TRIGLYCERIDE, GLYCERIN, BEHENTRIMONIUM CHLORIDE, ISOPROPYL MYRISTATE, GLYCERYL STEARATE, PEG-100 STEARATE, POLYQUATERNIUM-7, HYDROLYSED WHEAT PROTEIN, HYDROLYSED KERATIN, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, ASCORBYL PALMITATE (VITAMIN C), ROSA MULTIFLORA FRUIT EXTRACT, SANGUISORBA OFFICINALIS EXTRACT, SWERTIA CHIRATA EXTRACT, TOCOPHERYL ACETATE, HYDROLYZED ADANSONIA DIGITATA (BAOBAB) SEED EXTRACT, PUNICA GRANATUM PERICARP (POMEGRANATE) EXTRACT, DISODIUM EDTA, CANANGA ODORATA (YLANG YLANG) FLOWER OIL, ROSEMARINUS OFFICINALIS (ROSEMARY) LEAF OIL, LAVANDULA ANGUSTIFOLIA (LAVENDER) FLOWER OIL, LINUM USITATISSIMUM (LINSEED) OIL, ISOPROPYL ALCOHOL, CITRIC ACID, FRAGRANCE, CITRONELLOL, LIMONENE, LINALOOL, PHENOXYETHANOL, CAPRYLYL GLYCOL
Flouf Factor Growth™ Tonic:
WATER, ALCOHOL, ROSA MULTIFLORA FRUIT EXTRACT, SANGUISORBA OFFICINALE ROOT EXTRACT, SWERTIA CHIRATA EXTRACT, PANTHENYL ETHYL ETHER, BUTYLENE GLYCOL, DIPOTASSIUM GLYCYRRHIZATE, CITRIC ACID, FRAGRANCE, COUMARIN, GERANIOL, HEXYL CINNAMIC ALDEHYDE, HYDROXYCITRONELLAL, D-LIMONENE, LINALOOL, SODIUM CITRATE
Caution: Keep out of reach of children. Should not be used on areas of scalp with broken skin or irritation. Avoid contact with eyes. In case of contact with eyes, rinse immediately with water. For external use only. Discontinue use if irritation occurs.

AFTER 90 DAYS:
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98%
OF USERS EXPERIENCED NEW HAIR GROWTH*
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92%
OF USERS EXPERIENCED LESS HAIR FALL*
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91%
OF USERS EXPERIENCED IMPROVED TEXTURE**
Results worth posting about
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Before
After
Shop nowResults after 90 days of The Starter Pack
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Before
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shop nowResults after 21 days of The Starter Pack
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Before
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shop nowResults after 30 days of The Starter Pack
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Before
After
Shop nowResults after 90 days of the ultimate bouf head bundle
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Before
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shop nowResults after 60 days of The Starter Pack
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Before
After
Shop nowResults after 30 days of the Flouf Factor Growth™ Tonic
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Before
After
shop nowResults after 120 days of The Starter Pack
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Before
After
Shop nowResults after 90 days of the Flouf Factor Growth™ Tonic
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Before
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shop nowResults after 112 days of The Starter Pack
Flouf Factor Growth™
Hitting snooze on hair fall.
FGF5 is a protein that tells your hair when it’s time to stop growing and fall out. Think of it like a timer – when it goes off too soon, it shortens the hair’s growth phase. This can lead to thinner, weaker hair or more shedding.
Managing FGF5 helps keep that timer from going off too early, so your hair has more time to grow thick and strong. Think of our FGF5 Hair Tech as the snooze button.
Collapsible content
The answers to your ‘wait, what?’ moments
The Essentials Bundle Reviews
- Hair Growth
- Texture
- Effectiveness
- Scent
- Rated 5 out of 5 stars9 months agoShocked, stunned and obsessed
I am shocked. Stunned. And utterly obsessed with your products.
I have struggled with PCOS since I was 16 - even though I was blessed with naturally thick hair, my androgenic alopecia has been the bane of my existence.
The bold spots have caused me many breakdowns, buckets of tears and a title wave of self consciousness.
I have used pumpkin seed oil, castor oil, rosemary water/oil. I have massaged my scalp, derma-rolled, drank an oceans worth of spearmint tea - and to no avail.. the bold spots and hair fall rarely got better and stayed better.
Minoxidil was not an option for me (I love my fur baby), and I was not willing to put my body through the chemical side effects with prescription medication.
So when I saw Indy’s sponsorship and posts about your products, being on my last dregs of hope, I went all in and decided to give your products a shot (I even got my sister the pack so we could both test it out).
When I tell you, the absolute relief and joy that I have felt about my hair in the last month specially, I cannot put into words.
My bold spots are nearly covered completely. I can wear my hair up in a bun without feeling like a middle aged man waiting for his fight to Turkey lmao
I have slowly became your biggest supporter 😂 Two of my best friends and my sister all love your products and have all seen dramatic differences to their hair.
So thank yall. I love these products and will be a lifetime fan !
BBethanyVerified ReviewerReviewingThe Starter PackFeaturedWas this helpful? - Rated 5 out of 5 stars10 months agoWow!!
This genuinely has made my postpartum regrowth vanish! I had two big chunks missing and since using this (3 weeks now) they’ve gotten growth and thickened up! Plus my hair feels so soft and healthy. 100% recommend
BBouf10 months agoHi Lydia!
YAY! We're absolutely thrilled to hear about your amazing results! It's so wonderful that your postpartum regrowth has filled in and thickened up in just 3 weeks - that's incredible progress! We love hearing how our products help restore confidence and hair health. Thank you so much for the glowing recommendation, it truly means the world to us!
The Bouf Team x
LTLydia T.Verified BuyerReviewingThe EssentialsFeaturedWas this helpful? - Rated 5 out of 5 stars10 months agoLove Love Love! 🤩
Bouf has absolutely changed my life I struggled with postpartum hair loss around 3 months being postpartum, ever since I’ve used Bouf my hair has been absolutely amazing and healthy, also my hair started growing back within a week of use. I highly recommend using Bouf if you are struggling with real hair loss because it changed my life and it can change yours too.
BBouf10 months agoHi Lexi!
WOW! We are absolutely over the moon to hear how Bouf has changed your life! It's incredible that you started seeing new growth within just a week - that's amazing! We know how challenging postpartum hair loss can be, so hearing that your hair is now healthy and thriving just fills our hearts with joy. Thank you so much for sharing your journey and for the wonderful recommendation - reviews like yours truly make everything we do worthwhile!
The Bouf Team x
LCLexi C. m.Verified BuyerReviewingThe EssentialsFeaturedWas this helpful? - Rated 5 out of 5 stars11 months agoStarter pack
First time user and a little sceptic but going through perimenopause/menopause my hair was starting to fall out and with already thin hair was getting worried but now around a month into using the starter kit i have seen some improvement with less fall out softer hair and length increases so from sceptic to believer and happy customers x
MNMelissa N.Verified BuyerReviewingStarter PackFeaturedWas this helpful? - Rated 5 out of 5 stars11 months agoAll I can say is WOW
I have tried so many hair growth products and nothing compares. I have been using it for 4 weeks now and my hair is so much thicker and also so much new growth sprouting. I bought the drops and also the shampoo and conditioner, I use the drops both morning and night and it just fits into my daily routine now. I am so glad I took before and after photos. These are 4 weeks apart.
MKMelissa K.Verified BuyerReviewingStarter PackFeaturedWas this helpful? - Rated 5 out of 5 stars1 year agoAmazing products and Amazing results
I am 5 months postpartum and started losing large amounts of hair. My hair was thinning and I was noticing hairloss especially around the front of my face. The shampoo and conditioner leave my hair smelling and feeling so healthy and fresh and the hair tonic is also great. I use morning and night and it doesn’t leave my hair greasy at all. Highly recommend these products.
My results are only from 1 month of using the products
I am so happy and will continue investing in these products
TTiannaVerified ReviewerReviewingStarter PackFeaturedWas this helpful? - Rated 5 out of 5 stars3 minutes agoLove love love
Makes my hair so soft and not at all greasy which is a huge win. Definitely seeing more baby hairs!
SRSamantha R.Verified BuyerReviewingStarter Pack - Essentials OnlyWas this helpful? - Rated 5 out of 5 stars1 week agoAmazing results already in 90 days
I am a slick back pony girl but my hair was suffering from the tightness of my hairstyles so I’ve started using the shampoo, conditioner and tonic/serum - I am so happy with the results especially for the first 90 days!
Already repurchased and can’t wait to continue to see results. My ponytail and me thank you ❤️
BBouf2 days agoHolly, this is making our ENTIRE day!
We're so sorry your hair was suffering from those tight slick back styles - we completely understand how much we love our signature looks but sometimes our hair needs that extra support to thrive! But honestly, we're absolutely buzzing that you're seeing such incredible results with The Starter Pack in just 90 days! 💛
The fact that you're already experiencing amazing improvements while still being able to rock your beloved ponytail is exactly what we love to hear - that's the perfect balance of protecting your hair while keeping your signature style! We put so much thought into creating a complete system with the shampoo, conditioner and tonic that works together to strengthen and nourish from every angle, especially for hair that's been through styling stress!
Your excitement to repurchase and continue the journey means absolutely everything to us and we can't wait for you to experience even more incredible results ahead! The way both you AND your ponytail are loving the transformation is literally why we do what we do!
Welcome to the Bouf family and thanks for trusting us with your hair journey 🫶✨
HHollyVerified ReviewerReviewingThe Starter PackWas this helpful? - Rated 3 out of 5 stars2 weeks agoNot great for scalp bleachers
I do believe in this product and as an Australian made and owned brand I think it’s great to support. However I think if you’re a peroxide blonde it may not be the product for you. My hair actually thinned out and I noticed more breakage. Us blondies are a different breed (I scalp bleach) and I think a product curated for this would be better suited. Smelt great and formulation seems nice.
BBouf1 week agoHi Penney, thank you so much for your thoughtful review and for sharing your honest experience with The Starter Pack!
We're really touched to hear that you believe in the product and want to support Australian made and owned brands - that genuinely means the world to us!
We completely understand your concerns about the effects you experienced with your bleached hair. Your feedback about experiencing thinning and more breakage is really important for us to hear. You're absolutely right that peroxide blondes have unique hair needs.
Your suggestion about a product specifically curated for bleached hair is incredibly valuable feedback that we'll definitely take into consideration. It's exactly this kind of insight from customers with different hair types and processing levels that helps us understand how we can better serve everyone's needs.
We're glad you enjoyed the scent and felt the formulation seemed nice overall, and thank you for being so honest about your experience. Your feedback will genuinely help other customers with similar hair processing make more informed decisions about whether this product is right for them.
PPenneyVerified ReviewerReviewingThe Starter PackWas this helpful? - Rated 5 out of 5 stars1 month agoGreat products!
Started using for postpartum hair loss, already noticing a difference after 4 weeks! My hair also feels super healthy and is so shiny!
Smells really nice and the comb is beautiful!
BBouf1 month agoImii, you're absolutely making our day right now!
We're so glad The Starter Pack is working its magic for your post-partum hair loss! Post-partum hair struggles are so real and take such courage to navigate, so we're so honoured you chose Bouf to help you through this journey 💛
The fact that your hair is feeling super healthy AND getting that gorgeous shine is exactly what we love to hear! We put so much thought into creating that perfect combination in The Starter Pack to tackle hair concerns from every angle, and honestly, the results you're already experiencing are just the beginning!
And we're buzzing that you're loving the beautiful comb and that amazing scent too - we want your whole Bouf experience to feel special from start to finish! The fact that you're noticing such incredible changes already is literally why we do what we do!
IImiiVerified BuyerReviewingThe Starter PackWas this helpful? - Rated 5 out of 5 stars1 month agoIt really works!
Unfortunately I fell quite sick this year and it resulted in excessive hair loss for me which broke my heart so I thought to try out Bouf and am amazed by the results in just 60 days!
BBouf1 month agoAmanda, we are so happy for you! 😭✨
Going through illness and the heartbreak of excessive hair loss takes such courage to navigate, and we're so honoured you chose Bouf to help you through this journey! Hearing that the Starter Pack has amazed you with results in just 60 days has our whole team doing victory dances over here!
The fact that you're already seeing these incredible changes is honestly everything to us 💛 We put so much thought into creating the perfect combination of essentials that tackle hair concerns from every angle, so knowing you're experiencing that transformation is literally why we do what we do!
Welcome to the Bouf family Amanda and thanks for trusting us with your hair journey 🫶✨
ACAmanda C.Verified ReviewerReviewingStarter Pack - Essentials OnlyWas this helpful? - Rated 4 out of 5 stars1 month agoReordered
I'm so impressed with how my hair is feeling, that I have reordered the tonic. I also don't want to be without the shampoo & conditioner when I travel so I've got the travel duo too. Great products.
HHilaryVerified BuyerReviewingStarter Pack - Essentials OnlyWas this helpful?