First Ever Black Friday Sale
Up To 30% Off Sitewide
First Ever Black Friday Sale
Up To 30% Off Sitewide
First Ever Black Friday Sale
The Bouf Flouf Factor Growth™ Range
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Save 30%Flouf Factor Growth™ Tonic
A non-greasy hair growth formula.Regular price $24.46Regular priceUnit price per$34.95Sale price $24.46Sale -
Save 30%Flouf Factor Growth™ Shampoo
Gently cleanses and protects against breakage.Regular price $24.46Regular priceUnit price per$34.95Sale price $24.46Sale -
Save 30%Flouf Factor Growth™ Conditioner
Nourishes hair for strength and elasticity.Regular price $20.96Regular priceUnit price per$29.95Sale price $20.96Sale -
Save 30%Flouf Factor Growth™ Leave-In Mask
Nourishing and rinse-free.Regular price $20.96Regular priceUnit price per$29.95Sale price $20.96Sale -
Save 30%The Starter Pack
30 days, 3 steps.Regular price From $83.86Regular priceUnit price per$119.80Sale price From $83.86Sale -
Save 30%The Ultimate Bouf Head
One of everything, please!Regular price $136.29Regular priceUnit price per$194.70Sale price $136.29Sale -
Save 30%Inside Out Bundle
Double the love.Regular price $52.43Regular priceUnit price per$74.90Sale price $52.43Sale -
Save 30%Hair We Grow
30 days, 3 steps.Regular price From $146.75Regular priceUnit price per$209.65Sale price From $146.75Sale
Results worth posting about
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Before
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SHOP NOWResults after 90 days of The Starter Pack
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Before
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SHOP NOWResults after 60 days of The Starter Pack
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Before
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SHOP NOWResults after 90 days of The Starter Pack
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Before
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SHOP NOWResults after 120 Days of The Starter Pack
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Before
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SHOP NOWResults after 90 days of the ultimate bouf head bundle
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Shop nowResults after 21 days of The Starter Pack
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SHOP NOWResults after 60 Days of the Flouf Factor Growth™ Tonic
20% faster growing hair*
Used twice a day, our Flouf Factor Growth™ Tonic is clinically proven to leave your strands looking thicker, fuller, and more dense.
Our patented tech and proprietary botanical blend uses ingredients known for their antioxidant, anti-inflammatory, and FGF5 inhibiting properties to help your scalp keep your hair where it belongs – on your head!
*Based on results of a double blinded, randomised, placebo-controlled clinical study of 39 participants over 4 months published in Maeda et al., (2007) Nishinihon J. Dermatology
Find what you’re looking for
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Flouf Factor Growth™
Supports the hair’s natural growth cycle
FGF5. We all have it. It’s the signal that tells our hair...
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Treatments
Therapy for commitment-phobe hair.
Targeted hair care treatments that nourish, protect, and prime your hair and...
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Postpartum Hair Treatments
Did your baby steal your hair?
Did your baby steal your hair? What a little bouf head. A...
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Accessories
Hair care doesn’t end in the shower
Haircare doesn’t end in the shower. These hair-loving accessories comb, wrap, and...
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Sorry, I can't hear you over the volume of my hair
Patented Tech for targeted results
Dermatologist tested
Colour safe formula
100% NATURAL ACTIVES
CLINICALLY PROVEN
AUSTRALIAN MADE
Flouf Factor Growth™
Hitting snooze on hair fall.
FGF5 is a protein that tells your hair when it’s time to stop growing and fall out. Think of it like a timer – when it goes off too soon, it shortens the hair’s growth phase. This can lead to thinner, weaker hair or more shedding.
Managing FGF5 helps keep that timer from going off too early, so your hair has more time to grow thick and strong. Think of our patented tech as the snooze button.
